Our Team


jo kelly | ceo

MBA, B.Env. Eng, Grad Cert. Innovation & Sustainability

Jo is passionate about leading a new climate-positive, seaweed industry in Australia to support thriving oceans and communities.

With nearly 20 years’ experience in business, Jo brings a unique perspective and multidiscipline approach to drive industries for the future. Jo combines experience in strategy, research & innovation, business development, customers and marketing, digital transformation and strategic alliances to bring new business models and value propositions to the market.

Jo's career spans a diversity of industries and organisations in: Aquaculture; Financial Services; Superannuation; Ethical Investment; Insurance; Food; Water; Environment; Utilities; Transport; Defence and Health sectors. Jo has global business experience leading transformation programs in Australia, UK, USA and the Middle East.

“I am driven to lead climate positive industries of the future, and the Seaweed Industry is a unique and tangible opportunity to do that.”


nick kelly | marine engineer


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Luke Dutney | Aquaculture Specialist 

PhD, BSc (Hons), GradDipEd

Luke has nearly 20 years’ experience as an aquaculture specialist with a background in strategic planning for major aquaculture projects and technical and operational management of temperate and tropical aquaculture facilities in both commercial and research sectors. Luke has led the establishment of successful commercial hatchery operations, the reestablishment of sea cage aquaculture, the development of novel production techniques and facilitating species diversification opportunities by establishing commercial cobia production on Queensland prawn farms.

Luke has a PhD specialising in aquaculture and has extensive experience leading state and federally funded multidisciplinary collaborative research projects. Luke has a strong track record and networks in the industry having worked for DAF, NSW DPI and a number of commercial aquaculture operations throughout his career.